Financial Times Grand Central Station: Interactive 3D infographics, created in collaboration with acclaimed infographic journalist David McCandless, were projected in the Vanderbilt Hall. These focused on the areas of business, economy and technology, and demonstrated the global breadth and expertise of the Financial Times.
Commuters were invited to interact with the projections by walking across a large touch-sensitive mat, which controlled the visuals.
The Hello Cube: Twitter-Powered Art Let’s Gallery Goers Create the Work In Real-Time
Hellicar & Lewis created an interactive digital installation at London’s Tate Modern called The Hello Cube, which used gesture and Twitter commands to trigger animations. These were filmed from within the cubeand then projected onto the gallery walls.
Vault Of The Secret Formula for Coke by Second Story: A fully immersive storytelling experience with multiple, media-rich, interactive installations inviting the audience into the world of Coca-Cola. Amazing.
Jou Jou Monsterpiece Theater by We Like Small/StruckAxiom: A reactive retail installation bridging the physical and digital worlds through proximity detection that triggers unique monster animations across multiple screens.
Scion Surface Experience by Juxt/GPJ: A multitouch experience allowing the audience to explore the brand and products through eight, unique trading cards. Each card triggers digital content under the surface as well as custom video content throughout the surrounding show floor.